Dispensaries
Transparent eCom connects cannabis brands’ ad spend to the dispensaries where sales actually happen. Brands fund geo-targeted Meta and Google ads around partner dispensaries, and each dispensary gets more foot traffic, more revenue and verified data on which ads turn into in-store purchases.
Trusted by 100+ brands in restricted verticals
Most dispensaries can’t advertise freely and can’t see which marketing actually brings people through the door.
Advertising cannabis retail on Meta and Google is restricted, and most dispensaries don’t have the setup to do it.
Online clicks don’t show what was bought in store, so marketing feels like guesswork.
Brands spend on ads without knowing which stores benefit, and stores can’t show brands the value they drive.
Cannabis brands pay for geo-targeted Meta and Google ads around partner dispensaries.
Ads point people nearby to your location to buy.
POS-connected attribution ties in-store purchases back to the ads.
Clear reporting on what’s converting, which you can use with every brand you stock.
| Going it alone | Transparent attribution network |
|---|---|
| You pay for ads and manage the risk | Brands fund the ads |
| No idea which ads drive store visits | In-store purchases tracked to each campaign |
| Hard to prove value to brands | Verified data you can share with brands |
One multi-state cannabis operator · Meta + point-of-sale data · 7 months
For one multi-state cannabis operator with its own dispensaries, Transparent eCom connected Meta ads to point-of-sale data. Over 7 months, $95,942 in ad spend drove $547,589 in tracked in-store revenue (5.71x ROAS) and 5,807 in-store purchases at $16.52 each. Purchases use Meta’s standard 7-day click attribution.
“We finally know what’s working.”
In-store attribution connects online ads to purchases made at the register. Transparent eCom links point-of-sale data to Meta campaigns, so a dispensary can see which ads led to in-store sales.
No. Brands run and fund the geo-targeted ads around your store. Your part is connecting your POS so purchases can be tracked.
Brands see which stores and campaigns turn ad spend into real sales, so they can put budget where it actually sells product.
Real product ads on Meta and Google, tracked all the way to the register.
See Cannabis Brands →How our compliance ad accounts work · Client case studies: USA · The federal hemp THC ban: what changes for your ads · All industries
Join the network and start seeing which ads turn into sales at your register.
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